In Najla's last role as a Director of Engineering at Etsy, she led product teams across several domains, including mobile, fullstack, machine learning, and adtech. Her passions lie in coaching managers and engineers to grow in alignment with themselves and the business, positioning teams in high-leverage ways, and creating community - all in service of delivering value to customers. Most recently, Najla moved to Mexico City to help open up Etsy's first office in Latin America. She is a big believer in growing teams with empathy, bringing people along for tough decisions, and advocating for others

Become a stronger leader for your cross-cultural team
23 Sep 2024 Article

Become a stronger leader for your cross-cultural team

Najla Elmachtoub
Najla Elmachtoub
5 mins
How to talk to everyone: Connecting with your reporting chain
09 Apr 2024 Conference session

How to talk to everyone: Connecting with your reporting chain

Najla Elmachtoub
Najla Elmachtoub
How does context switching impact team productivity?
28 May 2024 Video

CONTENT SPONSORED by INCIDENT.IO

How does context switching impact team productivity?

Cara Marin
Cara Marin
Amador
Amador Fernández
+3 more
45 mins
Working with leadership to plan for a successful new year
11 Oct 2023 Article

CONTENT SPONSORED by JELLYFISH

Working with leadership to plan for a successful new year

Najla Elmachtoub
Najla Elmachtoub
5 mins
12 Apr 2023 45 mins. Video
12 Apr 2022 Video
Creating a user-focused engineering team
Thomas Lobinger
Thomas Lobinger
Kainar Kamalov
Kainar Kamalov
+2 more